Social Media Manager Full Time Job

Social Media Manager job vacancy in Cape Town.

Are you a Social Media Manager with a passion for all things Sportsbook / iGaming? Join a leading sports betting and entertainment company at their offices in Cape Town! Get ready to dive into their world where every day is a whirlwind of excitement.

As the captain of their social media ship, you will be responsible for creating and executing social media strategies that engage their target audience and enhance their brand’s online presence.

If you’re ready to make social media magic happen and have a blast while doing it, this is the job you’ve been waiting for!

Your key job responsibilities as the Social Media Manager in Cape Town:

• Content creation: Develop compelling and creative content for various social media platforms, including but not limited to Facebook, Twitter, Instagram, and TikTok
• Social media strategy: Create and execute social media strategies to increase brand awareness, engage with the community, and drive user acquisition and retention
• Community management: Actively engage with the online community, respond to comments, messages, and reviews, and foster a positive online environment
• Content calendar: Maintain a content calendar to ensure consistent posting and alignment with marketing campaigns and events
• Analytics and reporting: Monitor social media analytics and provide regular reports on key performance metrics. Use insights to optimize strategies and campaigns
• Paid advertising: Plan and execute paid social media advertising campaigns to target specific demographics and maximise reach
• Trend analysis: Stay up to date with industry trends and best practices in social media marketing, particularly in the Sportsbook / iGaming sector

Requirements for this Social Media Manager job in Cape Town:

• 2+ Years of experience in social media management, with a strong understanding of major social media platforms and their algorithms
• Prior experience in the Sportsbook/iGaming industry is required
• Proven track record of developing and executing successful social media campaigns
• Strong creative and writing skills, with the ability to craft engaging and shareable content
• Proficiency in social media management tools and analytics platforms
• Excellent communication and interpersonal skills
• Strong analytical mindset with the ability to interpret data and make data-driven decisions
• Passion for Sportsbook/iGaming and a deep understanding of the target audience