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Digital Marketing / Online Marketing / Social Media

Social Media Analyst Full Time Permanent NEW

Social Media Analyst – Johannesburg

A Social Media Analyst job vacancy is currently available in Rivonia, Johannesburg, Gauteng, South Africa.

My client is a growing brand in the legal space and is looking for a Social Media Analyst to steer their social media space.

We are looking for an all-rounder who can continually assess the company’s owned data, campaign and content performance and social listening data, and translates it all into actionable business recommendations.

You must be comfortable with social media analytics tools to report on critical KPIs.

What are we looking for?

  • We’re looking for a dynamic, self-motivated individual to steer social media content and strategy.
  • You need to have a good sense of humour, know how to solve problems, and take feedback well.
  • You also need to have an exceptional grasp of long-term strategy and be able to confidently present your reports and goals on a regular basis.

About you:

  • You’ve been in the social content space for 5+ years, but have fresh, up-to-date thinking when it comes to new challenges and current platforms.
  • You’re confident in your skills and want to work in a place where you can flex them, grow them, and show them off.
  • You’re a sucker for great strategy, but also comfortable with the entire content creation process; from brainstorming, to creative execution, to reporting.
  • You’re meticulous, yet still playful enough to try things and grow the brand.
  • You’re super comfortable with all online platforms, from LinkedIn to Facebook and everything in between.

Key Duties & Responsibilities of the Social Media Analyst:

  • Planning, developing, and implementing content strategy.
  • Creation, production and social media management.
  • Performance tracking and reporting.
  • Building a strategy based on our existing brand and company-wide goals.
  • Compiling monthly content for (but not limited to) Facebook, Instagram, TikTok, LinkedIn and YouTube.
  • Taking the lead on analysis, monitoring and reporting of all campaigns.
  • Exceptional budgeting skills (for media spend, production, competition prizes etc.)
  • Liaising with customer service to ensure that queries and complaints are dealt with in a timely manner.
  • Reporting on and monitoring social media trends and competitor content.
  • A great understanding of Google Analytics.

Requirements, skills and qualifications:

  • 5+ years’ experience in social media and/or community roles or 2-3 years of experience with a trustworthy degree/diploma in the field.
  • Must have exceptional knowledge of Facebook, Twitter, Instagram, TikTok, LinkedIn and YouTube.
  • Strong reporting skills
  • Strong organisational skills
  • Excellent knowledge of Google Analytics and Google apps
  • Good knowledge of scheduling tools such as Later, Hootsuite etc.
  • Self-motivated but collaborative
  • Tertiary education in Social Media Management
  • Past experience in a similar role

Desired Skills – Social Media Analyst:

  • Social media
  • Analytics
  • Content
  • Reporting
  • Google analytics
  • Campaign

Desired Work Experience:

  • 2 to 5 years

Desired Qualification Level:

  • Certificate

Social Media Analyst - Johannesburg

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Tagged as: Career Minded Jobs, Google Analytics, Social Media, Social Media Analyst, Social Media Management, Social Media Marketing