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Marketing Manager (Hotel Group) job vacancy in Cape Town.
Currently recruiting a Marketing Manager for a 5* Hotel Group to be based in Cape Town to optimise the efficiency of the Sales & Marketing Department. He/she must maximise revenues and He/she also must ensure that relationships between the Group and all suppliers, remain conducive to profitable business for both parties while managing supplier yield.
Minimum Experience and Qualification Required:
- Marketing diploma or degree – previous 5 star hotel
- 5 – 8 years work experience in a similar role
- Excellent communication skills, verbal and written
- Computer Literacy essential, Canva, photoshop and Microsoft Office
- Positive attitude, Self-disciplined and motivated team player
- Able to handle multiple projects simultaneously and perform well under pressure
- Good Interpersonal skills
- Driver’s License with own transport preferable
- A keen eye with attention to detail
- International PR experience advantageous
Key performance objectives:
- Create an overall brand strategy in line with the Group values
- Communicate the brand strategy, internally and externally
- Work on product research and marketing campaigns
- Create brand awareness and ensure the brand stays consistent.
- Build relationships with target audiences
- Identify market opportunities
- Execute marketing initiatives
- Compilation, co-ordination and implementation of ad-hoc marketing strategies over and above the Strategic Goals should the need arise for a specific strategy in a particular segment
- Ensure that all actions included in the Strategic Goals has taken place on a daily, weekly and or monthly basis
- Monitoring social channels for Daily Guest Reviews (Booking. com | Expedia | TripAdvisor | Google |ResDiary | Facebook)
- Process monthly invoices and ad-hoc invoices for payment
- Design ads for various publications
- Distribute weekly media / influencer forecast
- Liaise with Suppliers & Service Providers
- Update and mange 3rd party websites with copy, images, videos, menus etc.
- Marketing Collateral – creating or editing of collateral for printing
- Monitor brand integrity of all branded items (corporate ID and brand colours)